Rana Daggubati Joins the #WhiteCrew — Here’s Why You Should Too

A powerhouse on-screen and a trendsetter off it, Rana Daggubati is now stepping into the world of fashion with a passion beyond style. Known for making bold choices, he’s not just lending his face to an idea but investing in a movement that redefines how monochrome dressing is perceived.

For those who think sticking to one shade is predictable, it’s time to see things differently. This concept is all about breaking the mold—sharp tailoring, contemporary cuts, and pieces designed to stand out without trying too hard. It’s a statement without the noise, a presence without the fuss.

Rana Daggubati himself is no stranger to pushing boundaries, and this collaboration reflects his belief in clothing that speaks without saying a word. “White, for me, is about creativity and self-expression. It’s bold in its own way. Being part of this journey allows me to share that perspective with a wider audience,” says the Bahubaali actor, Rana Daggubati.

This new partnership kicks off with a campaign that captures the essence of modern dressing: clean, sharp, and built for those who appreciate fashion that lets them stand tall in any setting. Whether it’s everyday essentials or stand-out pieces, the focus remains the same—raising the bar on how an all-white wardrobe is seen and worn.

Rana Daggubati’s Top Picks From Kingdom Of White:

Caravan – Contrast Button Shirt

One of Rana Daggubati’s favourite whites is this contrast button shirt. Perfect for those who want durability and comfort, this crisp white shirt is made from 100% cotton twill, ensuring a sturdy fit for your wildest adventures. Its High IQ® Lasting White finish guarantees that it stays bright, no matter how many washes it goes through. Pair this crisp white shirt with black jeans or chinos to keep your look fresh and sharp.

Move – 5 Pocket Chinos

Rana Daggubati is totally rocking these comfy chinos like a pro; and you can do it too. These men’s white chinos combine the look of jeans with the comfort of chinos. Crafted with premium stretch cotton fabric, the flexible fit keeps you relaxed from morning to evening. Throw on a casual polo and a denim jacket for a weekend-ready vibe that’s never out of style.

Daily Crew Neck T-Shirt

Minimalism at its finest! This breathable crew neck cotton tee with a snug Lycra Rib collar is your everyday essentials. Its moisture-wicking fabric promises all-day comfort while keeping you fresh. Whether it’s a casual dinner or a walk in the park, this shirt will effortlessly complement your laid-back lifestyle.

Voyager - Joggers

Traveling in style has never been easier with these white joggers. Made from stretchable cotton-spandex twill, they offer maximum comfort while keeping up with your adventures. The adjustable drawstrings and ribbed waistband add flexibility, while the sleek design ensures you’re always ready to move in style.

Emblem – Pullover

This cotton crew-neck pullover is your go-to for relaxation and style. The Kingdom of White logo adds a unique touch, while the soft cotton fabric keeps you comfortable. Whether you’re lounging at home or heading out for a casual day, it pairs perfectly with jeans or shorts.

Sattva – Kurta

For those special occasions, the Sattva Kurta is a must-have. Made from premium '30s slub cotton, this white kurta for men features a mandarin collar and a self-fold button placket. Whether it’s a family gathering or a wedding, this kurta will make you the center of attention.

Hampstead – Linen Shirt

This breathable, 100% linen shirt is ideal for sunny days or seaside strolls. Crafted from European 60's lea linen, it keeps you cool and stylish no matter the weather. Pair it with relaxed trousers for a breezy, effortless look that exudes charm.

Coast – Linen Pants

These relaxed-fit linen pants are perfect for a laid-back, stylish getaway. The breathable fabric ensures comfort, while the elasticated waistband provides flexibility for all-day wear. Pair them with an earthy-toned shirt to complete your effortless, relaxed look.

Rana Daggubati has joined the #WhiteCrew, proving that white is more than just a color—it’s a statement. From crisp shirts, men’s white chinos to white kurtas for men, our styles have finally found their match. Rana Daggubati has perfected the art of wearing white— & you can do it too. Check out Rana Daggubati’s top picks and discover white styles that are classic, effortless, and always on point - just like him!