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Get 15% on 1, 30% on 2 & 40% on 3 Styles

Black Friday Sale is Live - Up to 40% OFF 🤍

India’s first all-white lifestyle brand

30+ Stores across India
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Pop Over Zipper Shirt - Zip Log

₹ 2,499

Pop Over Hooded Shirt - Crossway

₹ 2,499

Pure Cotton 450GSM Hand Towel (Pack of 2) - Alba

40 cm x 60 cm | 15.7 in x 23. 6 in

₹ 499

Relaxed Linen Pants - Coast

₹ 3,499

Stylized Linen Shirt - Amalfi

₹ 2,999

Smart Casual

Elevate your everyday style with our men's slim and regular-fit shirts, from classic Grandad and oxford styles to denim, flannel, and corduroy. For trendsetters, our shackets are perfect for any weather. Pair your favorite shirt with jeans and you're all set!

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Rana's Fav

100% Cotton

Cotton Twill Biker Shirt - Caravan

₹ 2,499
39
40
42
44
46

Up to 40% off applied at checkout.

White Cotton Polo T-Shirt - Converge
 
White Cotton Polo T-Shirt - Converge
White Cotton Polo T-Shirt - Converge
White Cotton Polo T-Shirt - Converge
White Cotton Polo T-Shirt - Converge

100% Cotton

Sporty Detailed Polo T-shirt - Converge

₹ 1,499
S
M
L
XL
XXL

Up to 40% off applied at checkout.

 

Cotton Blend

Cotton-Linen Hooded Shirt - Cocoon

₹ 2,499
39
40
42
44
46

Up to 40% off applied at checkout.

 

Cotton Stretch

Mandarin Collar Cotton Stretch Shirt - Zenscape

₹ 1,999
39
40
42
44

Up to 40% off applied at checkout.

 
Rana's Fav

Linen Rich

Relaxed Linen Pants - Coast

₹ 3,499
30
32
34
36
38

Up to 40% off applied at checkout.

Oversized Printed White tshirt - black & white - Orbit
 
Oversized Printed White tshirt - black & white - Orbit
Oversized Printed White tshirt - black & white - Orbit
Oversized Printed White tshirt - black & white - Orbit
Oversized Printed White tshirt - black & white - Orbit

100% Cotton

Moon-printed Oversized T-shirt - Orbit

₹ 1,499
S
M
L
XL
XXL

Up to 40% off applied at checkout.

 

100% Cotton

Royal Oxford Button-Down Shirt - Replay

₹ 1,999
39
40
42
44
46

Up to 40% off applied at checkout.

White Stretch Cotton Men’s Chinos
 
White Stretch Cotton Men’s Chinos
White Stretch Cotton Men’s Chinos
White Stretch Cotton Men’s Chinos

Cotton Stretch

Cotton Stretch Chinos - Stride

₹ 2,499
30
32
34
36
38

Up to 40% off applied at checkout.

White Crew Neck Cotton T-Shirt - Maze
 
White Crew Neck Cotton T-Shirt - Maze
White Crew Neck Cotton T-Shirt - Maze
White Crew Neck Cotton T-Shirt - Maze
White Crew Neck Cotton T-Shirt - Maze

100% Organic Cotton

Textured Cotton T-shirt - Maze

₹ 2,799
S
M
L
XL
XXL

Up to 40% off applied at checkout.

 
Rana's Fav

100% European Linen

100% Linen Button-down Shirt - Hampstead

₹ 3,999
39
40
42
44
46

Up to 40% off applied at checkout.

White Supima Cotton Polo T-Shirt
 
White Supima Cotton Polo T-Shirt
White Supima Cotton Polo T-Shirt
White Supima Cotton Polo T-Shirt
White Supima Cotton Polo T-Shirt
New

100% Supima Cotton Polo - Bliss

₹ 1,999
S
M
L
XL
XXL

Up to 40% off applied at checkout.

Men's White Linen Shorts - Bay
 
Men's White Linen Shorts - Bay
Men's White Linen Shorts - Bay
Men's White Linen Shorts - Bay
Men's White Linen Shorts - Bay

Linen Rich

Easy Linen Shorts - Bay

₹ 2,499
30
32
34
36
38

Up to 40% off applied at checkout.

 

Linen Rich

Outdoor Linen Shirt - Cliffside

₹ 2,999
39
40
42
44
46

Up to 40% off applied at checkout.

 

100% Cotton

Knitted Zipper T-shirt - Zipped Cream

₹ 2,499
S
M
L
XL
XXL

Up to 40% off applied at checkout.

 

Tipping Collar Polo T-shirt - LineUp

₹ 2,799
S
M
L
XL
XXL

Up to 40% off applied at checkout.

 
Rana's Fav

100% Cotton

Pop Over Zipper Shirt - Zip Log

₹ 2,499
39
40
42
44
46

Up to 40% off applied at checkout.

 
Bestseller

Cotton Linen Blend

Cotton Linen Hooded Shirt- Cloudie

₹ 2,499
39
40
42
44
46

Up to 40% off applied at checkout.

 
#3 Work Pick

100% Cotton

Classic Half Sleeve Oxford Shirt - Breeze

₹ 1,999
39
40
42
44

Up to 40% off applied at checkout.

White Knitted Cotton Shorts - Edge
 
White Knitted Cotton Shorts - Edge
White Knitted Cotton Shorts - Edge
White Knitted Cotton Shorts - Edge

100% Combed Cotton

Premium Cotton Knitted Shorts - Edge

₹ 1,499
S
M
L
XL
XXL

Up to 40% off applied at checkout.

 
Rana's Fav

100% Cotton

Crew Neck Cotton T-shirt - Daily (Pack of 2)

₹ 1,498
S
M
L
XL

Up to 40% off applied at checkout.

 

100% Cotton

Hangout Co-ord Set - Emblem | Edge

₹ 3,498
S
M
L
XL
XXL

Up to 40% off applied at checkout.

 

100% European Linen

Mandarin Collar 100% Linen Shirt - Aspire

₹ 3,999
39
40
42
44
46

Up to 40% off applied at checkout.

 

Cotton Stretch

6-pockets Cargo Shorts - Downtown

₹ 2,499
30
32
34
36
38

Up to 40% off applied at checkout.

 

Cotton Stretch

Regular Fit Stretch Jeans - Cloudwalk

₹ 3,499
30
32
34
36
38

Up to 40% off applied at checkout.
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