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Get 15% on 1, 30% on 2 & 40% on 3 Styles

Black Friday Sale is Live - Up to 40% OFF 🤍

India’s first all-white lifestyle brand

30+ Stores across India



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100% Cotton

Royal Oxford Button Down Shirt - Laze

₹ 1,999
39
40
42
44
46

Up to 40% off applied at checkout.

100% Cotton

100% Cotton Half-sleeve Shirt - Nityam

₹ 1,499
39
40
42
44
46

Up to 40% off applied at checkout.

100% Combed Cotton

Premium Cotton Knitted Shorts - Edge

₹ 1,499
S
M
L
XL
XXL

Up to 40% off applied at checkout.

 
#3 Work Pick

100% Cotton

Classic Half Sleeve Oxford Shirt - Breeze

₹ 1,999
39
40
42
44

Up to 40% off applied at checkout.

 
#1 Work Pick

100% Cotton

100% Cotton Twill Shirt - Everyday

₹ 1,999
39
40
42
44
46

Up to 40% off applied at checkout.

Cotton Blend

Classic White Shirt - Pristine

₹ 1,499
39
40
42
44
46

Up to 40% off applied at checkout.

Luxurious 550GSM Spa Bath Towel - Nimbus

₹ 1,299

Up to 40% off applied at checkout.

Cotton Stretch

Cotton Stretch Walker Shorts - Stroll

₹ 1,499
30
32
34
36
38

Up to 40% off applied at checkout.

100% Cotton

100% Cotton Pinpoint Oxford Shirt - Daystart (Pack of 2)

₹ 3,998
39
40
42
44
46

Up to 40% off applied at checkout.

100% Cotton

100% Cotton Twill Shirt - Everyday (Pack of 2)

₹ 3,998
39
40
42
44
46

Up to 40% off applied at checkout.

Cotton Stretch

Nautical Deck Shorts - Harbour

₹ 1,999
30
32
34
36
38

Up to 40% off applied at checkout.

100% Cotton

Classic Half Sleeve Oxford Shirt - Breeze (Pack of 2)

₹ 3,998
39
40
42
44

Up to 40% off applied at checkout.

100% Cotton Handkerchief - Alpine (Pack of 6)

₹ 699

400 TC 100% Cotton Bed Set - Luxe

₹ 3,499

Up to 40% off applied at checkout.

Cotton Knit Socks - Apex (Pack of 3)

₹ 599

Cotton White Socks - Zoom (Pack of 3)

₹ 599

Pure Cotton 450GSM Hand Towel (Pack of 2) - Alba

₹ 499
40 cm x 60 cm | 15.7 in x 23. 6 in

Up to 40% off applied at checkout.

Knitted Cotton Socks - Flux (Pack of 3)

₹ 649

Soft Spa-like 450GSM Bath Towel - Snowy

₹ 999

Up to 40% off applied at checkout.

400 TC Cotton Bed Set - Crest

₹ 3,499

Up to 40% off applied at checkout.

Cotton Twill Bucket Hat - Hiker

₹ 799

Cotton Denim Baseball Cap - Scout

₹ 799

Cotton Stretch

Cotton Stretch Chinos - Stride

₹ 2,499
30
32
34
36
38

Up to 40% off applied at checkout.

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